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With coupons and discounts, you can offer your customers discounts both in the Checkout and during subscription creation. You can create coupons and discounts for all products or only for specific products. You can also specify whether a coupon can only be used once or multiple times.

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Discounts

There are two types of discounts you can create:
  1. Percentage Discount: A percentage discount is applied to the total amount.
  2. Fixed Amount: A fixed amount is deducted from the unit price.
When using Fixed Amount, the discount is applied to the unit price, not the total price. Example: A product costs 10 EUR / unit and the discount is 5 EUR. The customer only pays 5 EUR / unit.

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Create Discount

1

Open the Create Form

Select Discounts from the main menu to display the list of discounts. Click New.
2

Configure Discount

Fill in the fields:
  • Name: The name of the discount. This is displayed to the customer in the Checkout.
  • Code: The code that the customer must enter in the Checkout to receive the discount.
  • Type: The type of discount. Choose between a percentage discount and a fixed amount.
  • Percentage Discount: The percentage discount applied to the total amount.
  • Fixed Amount: The fixed amount deducted from the total amount.
  • Active: Whether the discount is active or not.
By default, a discount is permanently valid and can be used any number of times in the cart.
Create discount
3

Set Validity (optional)

You can set the validity of the discount:
  • Lifetime: The discount is valid until the subscription ends.
  • One-time at Start: The discount is applied once on the first invoice.
  • Limited to x Billing Periods: The discount is applied for a certain number of billing periods.
The following options are also available:
  • Number of Billing Periods: The number of billing periods for which the discount is valid (only for “Limited to x Billing Periods”).
  • Maximum Redemptions: The maximum number of redemptions of the discount - only relevant for the cart.
  • Maximum Redemptions per Customer: The maximum number of redemptions of the discount per customer - only relevant for the cart.
  • Valid Until: The date until which the discount is valid in the cart.
The number of redemptions and “Valid Until” are only relevant for the cart. If you want to use the discount for subscription creation, it can be used any number of times.
Discount validity
Billing periods are the time periods in which a customer is invoiced for a subscription. Billing periods can be daily, weekly, monthly, or yearly.
4

Set Product Restrictions (optional)

You can restrict the discount to specific products. Under “Valid for Products”, you can select the products for which the discount should be valid. Under “Excluded Products”, you can select products for which the discount should not be valid. Both fields cannot be used simultaneously.
Discount product restrictions
5

Create Discount

Click Create Coupon to create the discount.

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Adjust Discount

You can edit a discount by clicking on the discount in the list and adjusting the values. Click Save to save the changes.All fields that can be configured when creating a discount are also available when editing.

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Delete Discount

You can delete a discount by clicking on the three dots next to the discount in the list and selecting Delete. Confirm the action to delete the discount.
If the discount is already used in a subscription or cart, it cannot be deleted, only deactivated.

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Coupon Codes

Each discount can be redeemed via the Code in the Checkout. Currently, it is not possible to create multiple coupon codes for the same discount.

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Use Discount in Subscription

Existing discounts can be used when creating a subscription, or alternatively, a custom discount can be created for that subscription. To use a discount in a subscription, please read the subscription creation guide.

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Discounts and MRR (Monthly Recurring Revenue)

When calculating MRR (Monthly Recurring Revenue), only lifetime discounts are considered. One-time and cycle-specific discounts are not included in the calculation.